Visa has launched Intelligent Commerce Connect, a new product that gives merchants, agent builders and payment enablers a single integration into agentic commerce.

Through the Visa Acceptance Platform, the product supports secure payment initiation, tokenization, spend controls and authentication, and it connects both Visa Intelligent Commerce APIs and other networks’ APIs so agents can pay with Visa and non-Visa cards, subject to availability.

Visa also said the product supports payments initiated through four major agent protocols: Trusted Agent Protocol, Machine Payments Protocol, Agentic Commerce Protocol and Universal Commerce Protocol.

What the product actually does

Visa is packaging several pieces of agentic-commerce infrastructure into one merchant-facing product.

Visa said Intelligent Commerce Connect can also make merchant catalogs discoverable inside AI platform experiences and can handle orchestration and PCI compliance for enablers that process agentic transactions on merchants’ behalf.

At launch, the product is in pilot with Aldar, AWS, Diddo, Highnote, Mesh, Payabli and Sumvin, with broader rollout planned this year.

Standards are still separate

The launch comes as the surrounding agentic-commerce standards remain separate. OpenAI says building with the Agentic Commerce Protocol is open to all, but Instant Checkout in ChatGPT is currently limited to approved partners.

Google, for its part, said in March that it had added cart, catalog and identity-linking capabilities to the Universal Commerce Protocol and was simplifying onboarding through Merchant Center.

Visa’s product does not merge those standards, but it does give merchants a way to accept transactions initiated through several of them without standing up separate payment integrations for each one.

Visa’s prior groundwork

Visa is also building on work it had already begun to move agentic commerce into production. In December, the company said it was working with more than 100 partners globally, with more than 30 partners building in the Visa Intelligent Commerce sandbox and more than 20 agents and agent enablers integrating directly with the platform.

In that same update, Visa said those efforts had already produced hundreds of controlled, real-world agent-initiated transactions, and it predicted that millions of consumers would use AI agents to complete purchases by the 2026 holiday season.

Visa also said it was working with Aldar in the UAE to let customers use AI agents to pay repetitive fees such as real estate service charges.

Who’s ready and who’s cautious

The company’s own research suggests merchants are preparing for that shift.

In an April 2 release tied to a Morning Consult survey, Visa said 53% of surveyed U.S. business decision-makers would allow AI agents to negotiate prices or terms directly with other AI agents on their behalf, 71% said they were willing to optimize products, offers and experiences for AI agents and 77% said they were already using or piloting AI in their operations.

The same release showed adoption still depends on controls: 38% of surveyed U.S. adults said they were comfortable with AI completing a purchase, while 60% said they would not allow AI to spend any amount without approval.

Visa’s release also lands at a time where other payments companies have been building their own agentic-commerce rails. Stripe said in December that its Agentic Commerce Suite lets businesses sell on AI agents through a single integration that covers discovery, checkout, payments and fraud handling.

Mastercard launched Agent Pay in April 2025 and has since announced live authenticated agentic transactions in Hong Kong on March 27 and in Thailand on April 7, using tokenized credentials and Mastercard Payment Passkeys.

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