Dominik Angerer, CEO and co-founder, Storyblok

Dominik Angerer, CEO and co-founder, Storyblok

Dominik Angerer, CEO and co-founder of Storyblok, explains the process behind scaling the Austrian-based Content Management System (CMS). Counting the likes of Disney, Tesla and Renault among its big name customers, he details how the…

Ricki Lee

October 23, 2024    1 Minutes Read


Dominik Angerer, CEO and co-founder of Storyblok, explains the process behind scaling the Austrian-based Content Management System (CMS).

Counting the likes of Disney, Tesla and Renault among its big name customers, he details how the firm confidently went from just two employees to over 240 in a matter of two and a half years, alongside a few lessons he learnt along the way.

Moreover, Angerer discusses the highlights of AI in CMS, such as its use for checking content to match a company’s tone. He also touches on drawbacks; Angerer believes marketing teams should focus more on making websites accessible rather than the current trend of hyper-personalisation.

We also learn how the CEO winds down and where his interest in technology began.

 

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