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How marketing leaders decide what demand generation is worth backing
What gets budget. What gets cut. And how confidence is built in demand programs.
10 March 2026 REGISTER NOW
How marketing leaders decide what demand generation is worth backing
What gets budget. What gets cut. And how confidence is built in demand programs.
10 March 2026 REGISTER NOWA COFFEE WITH
Lakeside Software CEO Michael Schumacher on the AI advantage hiding in 27 years of IT data
Lakeside Software’s returning CEO explains why decades of endpoint data have become the company’s biggest AI asset — and how the shift from visualization to reasoning is rewriting what IT teams can do
TI:TALKS
How marketing leaders decide what demand generation is worth backing
What gets budget. What gets cut. And how confidence is built in demand programs.
10 March 2026 REGISTER NOW
How marketing leaders decide what demand generation is worth backing
What gets budget. What gets cut. And how confidence is built in demand programs.
10 March 2026 REGISTER NOW
