Adobe finds AI travel referrals near non-AI conversion
AI-referred travel visits converted 1% below non-AI traffic in July, while airline homepages averaged 42% machine readability in Adobe’s diagnostic
AI-referred travel visits converted 1% below non-AI traffic in July, while airline homepages averaged 42% machine readability in Adobe’s diagnostic
FPT's new Americas CEO on why "time and effort" billing is giving way to outcome-based partnerships